New trustee brings AI expertise to The Enchanted Forest’s governance team

The Enchanted Forest Community Trust, the charity behind Scotland’s pioneering sound and light show, The Enchanted Forest, has strengthened its governance team with the appointment of an AI specialist as a new trustee, helping to ensure the award winning show remains at the cutting edge of technological developments.  

Gordon Johnstone, a creative marketing professional with over a decade of experience in delivering strategies, events and innovation, joins the six-person strong team of trustees. Gordon is currently Communications Manager at the Scottish AI Alliance where he contributes towards delivering Scotland’s AI strategy. Gordon is an active member of the arts and science community in Scotland, regularly speaking at events on the topic of AI and in his spare time hosts a science and technology podcast, called The Last Question. Previously, Gordon has organised international science conferences, worked in PR, the third sector and in generalist marketing roles.  

Gordon’s appointment will further strengthen The Enchanted Forest Community Trust’s strategic board to develop The Enchanted Forest and its charitable community initiatives, bringing additional expertise to the organisation and the event, which draws over 80,000 visitors to Highland Perthshire annually.  

Gordon said: “I’m honoured to be joining the Enchanted Forest Community Trust at this time, as Scotland’s favourite sound and light show continues to evolve and get better year on year. Working at the intersection of technology and creativity has given me a deep appreciation of events like The Enchanted Forest and how important they are in Scotland. The commitment to innovation and the enormous benefit they bring to the local economy are truly inspiring and I am excited to contribute to the show’s continuing success.”  

Karen Bothwell, Chair of The Enchanted Forest Community Trust, said: “We’re delighted to welcome Gordon as our new trustee at the Enchanted Forest Community Trust. He is a great addition to our Board, bringing a new, unique skillset. We have no doubt he will make an invaluable contribution to the future success of the charity, its community initiatives and, of course, Scotland’s favourite sound and light show which is the economic powerhouse behind all the work of the charity.”  

The Enchanted Forest’s 2024 show, Symphony of Nature, takes place 3 October to 3 November. To book tickets, or to find out more information, please visit: www.enchantedforest.org.uk 

For more information on this release please contact The Cunningly Good Group on 01738 658187.

The Cunningly Good Group is one of Scotland’s leading independent marketing agencies.

The Perth based multi-award winning marketing agency offers clients a strategic one stop shop, spanning the full marketing discipline, including marketing strategy, communications and public relations, graphic design and website development. The blended agency, founded by entrepreneur Tricia Fox in 2002, has worked with some of Scotland’s best known brands including The Enchanted Forest, Scone Palace and HMS Unicorn.

The Cunningly Good Group is one of only three other communications agencies in Scotland to have achieved the Communications Management Standard (CMS) accreditation, as awarded by the  industry’s professional body, the Public Relations and Communications Association (PRCA) for companies that demonstrate operational excellence.